Guides to UGC video ads
Practical guides to UGC video ads: what they are, how to make them with AI, hook formulas, script templates and the specs each platform asks for.
First draft free, no credit cardSee pricing
5 min readWhat are UGC ads and UGC videos? A plain guide
UGC ads and UGC videos look and sound like a real person's post. What UGC video means, why these ads work, the main types, what they cost and how to start.
5 min readHow to make AI UGC ads, step by step
How to make AI UGC ads, step by step: brief, angle, hooks, script, AI actor, filming style, captions, review and testing, with a checklist and free options.
6 min readViral hooks for TikTok and video ads: 12 formulas and 40 examples
Viral hooks and TikTok hooks for video ads: 12 formulas with 40 example lines, what makes a good hook, how to write one, visual hooks and how to test them.
8 min readUGC script template: examples, timings and a brief template
A UGC script template for 15, 30 and 45 second ads: the five beats, word counts, six script formats, three sample UGC scripts and a UGC brief template.
6 min readTikTok video size, ad specs and ad formats, plus Reels, Shorts and Facebook
TikTok video size, ad specs and ad formats, plus Reels, Shorts and Facebook: aspect ratios, resolutions, lengths, safe zones, captions and file types.
3 min readHow to make video ads with Claude and Codex
Connect Claude, Claude Code or OpenAI Codex to Probably's MCP server and make a finished UGC video ad from a chat, with every paid step confirmed first.
Your first ad is on us.No credit card needed.
- Research and a script
- An actor and a voice
- The edit, with captions
- 480p, up to 30 seconds
