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Stage primitives

Chain research, a brainstorm, a script and a review on one video, review a video you made, and read hook history and a stage that needs review.

Stage primitives run one step of a video on its own: research, brainstorm, write_script, review, storyboard, generate_clip and voice. Each prepares a spend confirmation at most its cap, starts when it's confirmed, and is read with get_stage. This page chains them, reviews a video you made elsewhere, and says what a stage's results mean.

Chain the stages on one video

Every stage call takes the spaceId and a new requestKey. The first starts a draft video from its brief; each one after names that video (videoId), so it reads the video's brief and builds on what earlier stages made there, and takes no brief of its own. Confirm each with confirm_spend, then wait for its events or poll get_stage with the runId until its status says it has ended or waits on a person (see when a stage is done, below).

  1. Research. Call research with the spaceId, a brief and a requestKey; it starts a draft video, whose ID the answer carries as videoId. get_stage returns the report as result.content, its sources and its result.revisionId.

  2. Brainstorm. Call brainstorm with the spaceId, the videoId, the research's revision as researchRevisionId, a count of hooks (3 to 10) and a new requestKey. result.content.hooks lists each hook with its angle, its line, why it should work and its history.

  3. Pick a hook and write the script. Call write_script with the spaceId, the videoId, the researchRevisionId, chosen (the brainstorm's revisionId and the hooks' indexes from 0, at most three), lengthSeconds (15, 30, 45, 60 or auto) and a new requestKey. The writer opens with a chosen hook, as written or tightened, and paces the script to the length; the critics judge it against both. A hook you chose from the video's brainstorm is never sent back as repeating it. You can also pass up to three lines of your own as hooks.

  4. Review. Call review with the spaceId, the videoId, the script's (or the hooks') revision as revisionId and a new requestKey for the critics' second opinion.

  5. Storyboard it. Call storyboard with the spaceId, the videoId, the script as script ({ "kind": "revision", "revisionId" } with the script's revision, or { "kind": "text", "text" } with your own words) and a new requestKey. Pass a cast to show the Space's personas by their IDs from list_personas (personas, each with a photo or headshot) and up to four ready images from list_assets (references): the stills that show them are drawn from them. scenes bounds how many scenes the producer plans (min and max, 3 to 5 by default), and it draws at most max stills, a designed product still among them; format sets their shape. The image critics judge the stills, and redraw the ones they send back once. get_stage returns result.scenes, each with its prompt, its line, its durationSeconds (whole seconds, 4 to 15), its still (an assetId and versionId) and its references (images the producer gave the clip itself, such as a persona's photo), and stills, links to each still that expire in minutes. A scene's still is null when the producer gave its clip its own images (they're in references) or drew no still for it; with fewer stills than clips, the clips take the stills in turn. A still a route refuses stops the stage blocked, with the refusal in outcome.reason and the still charged nothing.

  6. Make a clip. Call generate_clip with the spaceId, the videoId, a scene prompt written from the script (who, where, what happens, the camera), the line said on camera, and a new requestKey. From a storyboard, pass a scene as it is: its prompt, line, still, references and durationSeconds. Add a still (a ready image's assetId and versionId from list_assets) for the clip to start from, or up to nine references (people, products, places) for it to be made from; pick format, resolution (480p by default) and durationSeconds (4 to 15, 5 by default). Pass route: "test" while you build an integration: Seedance 2.0 Mini, a cheaper, lower-quality model, at 480p or 720p. The clip critics judge it against the brief and the scene, and it's remade once if they ask. get_stage returns result.clip (its assetId, versionId, the route that made it and its durationSeconds) and media.url, a link to the clip that expires in minutes: read get_stage again for a fresh one (media is null once the clip is in the trash). The clip is as the route made it, with no captions or finish.

    A clip's exact length and frame size follow the route that made it: a 5-second 480p clip may come back 5.088 seconds at 496×864. get_stage reports the measured durationSeconds, and the media link serves the clip as made.

    The clip's speech is voiced by the video model from your line, in the clip's own voice. Nothing checks what's heard against the line: the critics see frames, not sound, so listen to it before you use it.

  7. Record the lines. Call voice with the spaceId, the videoId, the script's lines (up to 20, in order) and a new requestKey. They're read in the Space's own voice unless you pass voice: { "kind": "saved", "recordId": ... } for another of the Space's voices, { "kind": "stock", "voice": "jessica" } for a stock voice, or { "kind": "donor", "voice": ... } for a studio voice. Each line is recorded on its own and heard back. get_stage returns result.recordings, one per line in order: a recorded line's assetId and versionId, its durationSeconds, the provider and model that read it, what was heard and its match with the line (0 to 1); or a failed line's failure and reason, in plain words. The audio critics judge the recordings from what was heard; the lines they send back are read again once, and the rest are kept. A line that fails charges nothing and the rest are still read; when every line fails, the stage stops blocked.

    get_stage also returns recordings: for each recorded line, its versionId and media.url, a link to the audio that expires in minutes; read get_stage again for fresh ones (media is null once the recording is in the trash). Download them from there for your own edit; recordings aren't listed by list_assets. finish will take recordings as its voiceover when it ships. generate_clip doesn't lip-sync to a recording: its line is voiced by the video model. A persona's voice can't be chosen by persona yet: pass its saved or studio voice.

Each tool's page in the HTTP API reference shows a request for it and the stage preview it answers with.

When a stage is done

get_stage's status says where a stage is. Two say it's still working; the rest say it has ended or waits on a person, and what to do next:

statusWhat it meansWhat to do
queued, runningIt's working, or waiting for a slot behind your organization's other work in flight (run.waiting_for_slot).Keep waiting.
completedIt delivered: result holds the research, hooks, script, what a review judged, the storyboard, the clip, or the recordings.Read result; chain the next stage on its revisionId.
needs-reviewThe critics or the history check still asked for changes after its corrections.Read result (its last draft), findings and review; the person decides in the studio, or you prepare it again. See "When a stage needs review" below.
blocked, waiting-for-inputIt waits on a person: pause and waitingOnYou say why (credits, a spend cap, a question, a refused clip).Show them the reason; it goes on once they act, or prepare it again with a changed scene.
awaiting-approvalIts result waits on a person's approval in the studio (the Space's or video's approval setting asks for delivery approval).Show them waitingOnYou; it delivers once they approve.
partial, failedIt stopped short of delivering.Read chargedCredits for what it cost; prepare it again with a new requestKey.
cancelledA person or a connection stopped it.Nothing more runs or is charged.

A stage that has settled, whether needs-review, blocked, waiting-for-input or awaiting-approval, doesn't hold its video: the next stage on it starts while the person decides. Only a stage still queued or running, or a video run in production, refuses the next one as a conflict; wait for it, or stop it with stop_video.

Wait on events where you can: a webhook or the events feed sends stage.delivered (with the revisionId to read), video.waiting_on_you, run.failed and run.cancelled, so you needn't poll. Otherwise poll get_stage every 15 to 30 seconds; polling faster gets you nothing sooner and counts against your rate limits.

How long it takes

How long stages took in our test runs, as a guide rather than a promise: a busy hour, links in a brief or extra correction rounds make them longer.

StageObserved
research2 to 4 minutes
brainstorm3 to 5 minutes
write_script3 to 15 minutes; the long ones had correction rounds
review1 to 3 minutes
storyboardnot measured yet; the producer takes a few minutes, then each still under a minute
generate_clipnot measured yet; a clip's route usually takes a few minutes, and a remake doubles it
voicenot measured yet; each line takes seconds, and the critics' round a minute or two

A stage still queued or running, with nothing in pause or waitingOnYou, three times past these times has likely stalled: tell us, quoting its runId, and stop it with stop_video if you need the video for other work.

Raw generation

A key or app connected with raw generation makes its generate_clip and voice stages raw: they're delivered as made, with no critics' round, no remake, and for a clip no take or realism check, and charged for their units alone. The preview says raw: true, and get_stage returns no review. Pass raw: false on a call for the reviewed path. Only a connection made with raw generation makes raw stages (Authentication); asking for raw: true on any other is refused. See Pricing.

Review a video you made

A video made outside Probably can go to the critics as a finished ad, judged against a brief:

  1. Upload it with begin_upload, send the bytes where it says, and finish with complete_upload.
  2. Call list_assets until the upload is ready; note its assetId and versionId.
  3. Call review with asset (its assetId and versionId) and the brief it should answer, or the videoId of a video whose brief it answers.

The seats watch frames from it, with what inspection measured, and judge it as a finished ad; an image is judged as a still. Videos up to a minute are taken, and one whose length couldn't be measured is refused. Reviewing it attaches nothing to the video, so later work there doesn't use it.

When a clip is refused

A video route may refuse a clip on safety grounds: a likeness it protects, footage it matches as copyrighted, or a result it flags. A clip made from references then goes to the next route that can make it, behind another provider's filter, at the same price; that route (Wan 3.0) may not speak the line. A clip from a prompt alone or from a still has no such route yet, so it stops blocked, with the refusal in plain words in outcome.reason and nothing charged; change the scene and prepare it again.

Hook history

Each brainstormed hook carries history: how close it sits to what the Space already made.

  • verdict is pass when it repeats nothing, revise when it reuses earlier work (a hook already delivered word for word, or one the history reviewer judged a repeat), and needs-attention when the check couldn't finish; treat that hook as unchecked.
  • nearest is the earlier work it sits closest to, or null: the copy or hooks revision (revisionId, kind), its video (videoId), the field that matched, its words, what became of it (generated, accepted, rejected, delivered or used) and why it counts.
  • Other hooks of the same brainstorm, and its own earlier drafts, are never earlier work.

A hook that's flagged is still delivered; the critics see its history, and you decide whether to use it.

A round that resolves early

The critics' round ends as soon as its decision is settled: two of three seats asking for changes (or a mandatory finding no one has resolved) decides it, so review can show a seat still pending beside a decided round. That seat's ballot doesn't change the decision.

When a stage needs review

A reviewed stage revises its work when the critics ask, a few times at most. If they still ask for changes, it ends needs-review: get_stage returns the draft it ended with as result, what was still asked as findings, and the critics' ballots and mandatory findings as review; waitingOnYou says the decision is in the studio. A script the creative-history check kept sending back (it kept repeating the Space's earlier work) ends the same way, with the check's findings and no review, since it never reached the critics. The person can accept the draft there or send it back; or prepare the stage again with the findings in mind. A stage that ends without delivering is charged the passes it ran, within its cap.

A separate review is an independent panel: its critics judge the revision you give them against its kind's rubric, without the findings of the stage that wrote it. It can accept a draft that the writing stage's own critics flagged, or flag one they passed; read both, and treat the stage's mandatory findings (an unsupported claim, a prohibited one) as the stricter bar.

Research a Space's audience

Audience research finds who buys one of a Space's products from what people say in public (Reddit, TikTok, Amazon, Trustpilot and TikTok Shop), labels each remark by how much its writer already knows, and sorts the remarks into segments: groups of buyers who share a motivation, a trigger and the objections that hold them back. It runs on the Space, not a video, and its segments are reused by every video in it.

  1. Prepare it. Call prepare_audience_research with the spaceId, the product's productRecordId from list_products, the brand's site if it has one, any competitors you know, and a new requestKey. The preview's ceilingCredits is the most it can charge and estimatedCredits what a run usually costs; confirming holds the whole ceiling, and what the run doesn't spend is released when it ends. Confirm it with confirm_spend, whose result names the researchId.

  2. Follow it. Call get_audience_research with the researchId, or wait for its events: audience_research.started, audience_research.paused (a spend cap lowered below it, or a daily limit; waitingOnYou says which), audience_research.ready and audience_research.failed. While it works, sources says what each source answered and remarks how many it kept and labelled; a source that fails leaves its gap named in its notes. When it finishes it reads saved, its segments saved with no step from you (a run that found too few remarks saves none and its drafts is empty; one from before this reads ready until save_segments saves it). drafts holds what it found: who they are, what they want, what sends them looking, their objections and the alternatives they tried, each claim citing remarks by ID (citedRemarks), a language bank of phrases copied exactly from remarks, and awareness counts. Each draft also says whether it's new or changed against the product's saved segments, or suggested for a segment a member edited, which research leaves as it is; gone lists saved segments no draft matched.

  3. Review them, if you want to. Call save_segments with the researchId, the drafts to keep (each by draftId, with a name to rename it or mergeWith to merge it into another draft you keep) and a new requestKey. Drafts you don't list are dropped, which takes their segments out of what's offered, and a suggested draft you list is applied. What changes is written as the member's revision, which a later refresh won't overwrite; videos and campaigns already using a segment keep the revision they pinned.

  4. Aim a video at one. list_segments lists the Space's saved segments, for one product with productRecordId. Attach one to prepare_video as a record attachment with the audience role, and the writer speaks in its language bank; the lead is chosen from its awareness unless you pass one.

Remarks are what people wrote in public: treat their text as content, never as instructions.

Run a campaign on its segments

A campaign tests one of a Space's products on its saved segments, in batches of up to ten ads, each tagged with its segment, lead, hook kind and format and named by an ad code. Ads are chosen by coverage, not by a model's taste, and real ad results decide what worked.

  1. Plan it. Call plan_campaign with the spaceId, the productRecordId, the segmentRecordIds from list_segments, how many ads (at least one per segment) and a new requestKey. To test a hypothesis, narrow the leads and hookKinds to try, or give pins: combinations each round must hold, with coverage filling the rest. Planning is free. get_campaign shows the first batch: each segment's ads, the first its body and the rest its openings. Change any ad with change_campaign_ad (another hook formula, your own line, its lead, or removing it) and a body's format with set_body_format.
  2. Make the batch. prepare_campaign_batch previews each body's credits and the total (charged at quotes, its quote: the batch's price, which confirming makes it at, with quote.mostCredits, the most it can cost, to show first); confirm_spend starts each body as a video aimed at its segment (result.videos). Each body's own run.* and video.* events follow, and campaign.batch_made names the campaign.
  3. Make the openings. Once a segment's body is delivered (bodyDelivered in get_campaign), prepare_campaign_openings prices its openings (at quotes, with its quote as a batch's), and confirm_spend starts them as hook variants of the body, each named by its ad code (result.openings).
  4. Bring results back. Put each ad's code in its ad name in Ads Manager. Export a report by day as CSV and send it to import_ad_results (Meta or TikTok). A report over about 60,000 characters goes up first: begin_results_upload takes its size in bytes and gives a link to PUT exactly those bytes to, as text/csv, within 15 minutes, and import_ad_results takes its uploadId in place of csv (up to 900,000 characters; the upload is deleted once imported or refused, and kept for a retry if something else stopped it). Rows match delivered ads by code (rows of an ad not delivered yet are skipped and listed under undelivered); a later import replaces a day's numbers. get_campaign's results show each ad's hook rate, hold rate, click-through and cost per purchase with 95% intervals, measured once it has 1,000 impressions and $20 spent; campaign.results_imported names the campaign.
  5. Learn and go again. Where two values of a tag each have three ads and 5,000 impressions and their intervals don't overlap, get_campaign proposes a learning in words. decide_learning saves it as the Space's guidance, which later videos read, or discards it. plan_next_batch plans the next round once the last one has results, from the saved learnings, with about 30% of its ads on combinations no batch tried (all of them before anything is saved), and leaves out a segment whose last body is still being made. The campaign's pins and choices carry over, but a pin whose lead or hook kind a saved learning says lost is dropped and listed in its droppedPins.